(easy, actionable steps to take your small business forward in a digital world)
The off-season is the perfect time for wedding professionals to tweak their branding and client experience. This long list of branding upkeep tips can help you to increase your rates and get more clients during the off season.
Social media has an ugly side that you may not know you're contributing to. Find out what they are and what to do instead.
Sean wanted to be proactive in his approach to rebrand. He had a goal of increasing sales in a time when wedding vendor sales were sluggish across the board. I'm happy to report—we nailed it.
Is your website missing any of these 5 essential pieces of content? (And does it have any of 3 things that need to be ditched—immediately?)
Do you have a local business on social media that's not getting the traction you thought it would? You're not alone. Connecting with customers can seem mysterious at first.
Let's see how 5 local businesses are doing it right.
Sometimes even when you know something is good for your business you can be so paralyzed with fear that you can't take action.
Whether that's not knowing what to say or feeling like a fraud, you can't let that fear keep your small business from getting ahead.
Susan Peavey Travel's growth is skyrocketing! Which is a great challenge to have.
But that also meant that they were no longer able to take care of their website that was designed in WIX for them several years back.
They needed a backend structure that was going to be more structured and intuitive for them to use and at the same time super easy to handle—considering how busy they are.
BDTC is a community activist group that encourages positive change in the Cape Cod community and advocates for equality for all citizens.
They were well aware of how powerful a web-presence is for a grassroots organization and it was time to up their game.
SEO can be daunting as a small business but it's not as difficult as you might think. Let me take you through it in baby steps.
Before you get ahead of yourself and start tweeting up a storm at 5am when you're on the john... the real question you should be asking is, "What's my social media game plan?"